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Lorenzo - "UFC Has Always Been Ahead Of The Game In Digital World". LOL Wut??
12-03-2013, 09:23 AM (This post was last modified: 12-03-2013 09:50 AM by johan.)
Post: #1
Lorenzo - "UFC Has Always Been Ahead Of The Game In Digital World". LOL Wut??
http://www.usatoday.com/story/sports/ufc...-/3797951/

Quote:"The UFC has always been ahead of the game in the digital world," UFC co-owner and CEO Lorenzo Fertitta said. "The UFC was the first major sporting organization to embrace social media and the first to offer live pay-per-view events across multiple digital platforms. The new digital network continues that tradition of innovation, bringing unrivaled choice to UFC fans."

Now correct me if I'm wrong, but hasn't most of the UFC's "digital world" efforts been disasters? If I'm recalling this correctly, they didn't get their shit together and put out dvd's of their back catalog for years after they bought the company from Meyrowitz. They didn't own the rights to UFC.com for many years and had to use a .tv address for an awful website. Lorenzo registered a SN on the UG around 2001 and was run off in short order. They attempted to launch a website for the first season of TUF using the same developer that MMA.tv uses and the site was a huge failure. Their first few attempts to create a streaming PPV service failed miserably. They attempted to create an online library of fights for a monthly fee, and it was a failure. They attempted to buy Sherdog clandestinely so they could use it as a shill site but got turned down.

One thing I will say is they were successful at is co-opting MMA.tv. Other than that I'm not sure what Lorenzo is referring to when he says the UFC has always been ahead of the game in the digital world.

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12-03-2013, 11:17 AM (This post was last modified: 12-03-2013 11:17 AM by CTsar.)
Post: #2
RE: Lorenzo - "UFC Has Always Been Ahead Of The Game In Digital World". LOL Wut??
they're ahead of the game in the amount of money they spent trying to (unsuccessfully) end internet piracy.
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12-03-2013, 01:12 PM
Post: #3
RE: Lorenzo - "UFC Has Always Been Ahead Of The Game In Digital World". LOL Wut??
Clamping down on animated .gifs that spread like wildfire across the internet was a savvy move.
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12-03-2013, 01:17 PM
Post: #4
RE: Lorenzo - "UFC Has Always Been Ahead Of The Game In Digital World". LOL Wut??
thanks for the history lesson Johan!

it does seem that Mma.tv has been coopted.

well it's quite clear. .FOX is a sponsor of MMA.TV and FOX runs UFC shows!
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12-03-2013, 02:02 PM
Post: #5
RE: Lorenzo - "UFC Has Always Been Ahead Of The Game In Digital World". LOL Wut??
Didn't they crack down on zombie prophet?
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12-03-2013, 05:01 PM
Post: #6
RE: Lorenzo - "UFC Has Always Been Ahead Of The Game In Digital World". LOL Wut??
These morons shut down gifs and videos of fights that already happened. Clamping down on the free promotion. Just a greedy greedy company. Makes me sick.

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12-06-2013, 11:26 PM
Post: #7
RE: Lorenzo - "UFC Has Always Been Ahead Of The Game In Digital World". LOL Wut??
So stupid, if somebodys only going to watch gifs of fights their not interested in buying your product anyway.
The only people its hurting are the fans that pay for the product and want to view the highlight again the next day while at work or where ever, they may even show it to a friend or work colleague and act as free advertizing for the company.
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12-07-2013, 02:21 AM
Post: #8
RE: Lorenzo - "UFC Has Always Been Ahead Of The Game In Digital World". LOL Wut??
They outlawed gifs and videos at their own site years ago. They are ahead of the game in clamping down on stupid shit.

I guess it didn't matter whether we elected Clinton or Trump.
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